About Us
Tradition and Innovation at Conceria Nuova Etruria
Nuova Etruria was founded by Giannoni, Bracci and Fattori on September 1st, 1973. Originally specialized for many years in vegetable tanning, the tannery is now carried forward by the younger partners, Bracci and Fattori, thanks to whom it has evolved and distinguished itself as a producer of premium chrome-tanned leathers for major international brands.
Located in the heart of the Santa Croce sull’Arno tanning district, Conceria Nuova Etruria is a benchmark where the Tuscan tradition of leather craftsmanship meets innovation and sustainability.
Founded in the 1950s and now led by the Fattori family, the company has built a strong identity over time—rooted in passion, expertise, and deep respect for raw materials.
We specialize in the vegetable tanning of bovine hides, a natural and sustainable process that enhances the authentic characteristics of leather, making it soft, durable, and uniquely refined. Every stage of production is carried out in-house, under our direct supervision, ensuring full traceability, consistent quality, and environmental responsibility.
Our artisanal know-how, combined with careful material selection and cutting-edge technologies, allows us to deliver high-end products for the fashion, leather goods, and interior design industries.
Conceria Nuova Etruria represents a vision centered on Italian excellence, meticulous attention to detail, and the commitment to building strong, transparent relationships with our clients and partners.
Located in the heart of the Santa Croce sull’Arno tanning district, Conceria Nuova Etruria is a benchmark where the Tuscan tradition of leather craftsmanship meets innovation and sustainability.
Founded in the 1950s and now led by the Fattori family, the company has built a strong identity over time—rooted in passion, expertise, and deep respect for raw materials.
We specialize in the vegetable tanning of bovine hides, a natural and sustainable process that enhances the authentic characteristics of leather, making it soft, durable, and uniquely refined. Every stage of production is carried out in-house, under our direct supervision, ensuring full traceability, consistent quality, and environmental responsibility.
Our artisanal know-how, combined with careful material selection and cutting-edge technologies, allows us to deliver high-end products for the fashion, leather goods, and interior design industries.
Conceria Nuova Etruria represents a vision centered on Italian excellence, meticulous attention to detail, and the commitment to building strong, transparent relationships with our clients and partners.
